Pharmacy PR Campaign Gets Started

A Pharmacy campaign promised in the 2008’s pharmacy white paper is set to be launched in the four PCTs granted funding. The campaigns will be delivered locally with all four trust designing their own versions to reflect pharmacy services in their regions. NHS Portsmouth aims to increase uptake of pharmacy services and raise public confidence by highlighting pharmacists’ expertise.
Do you work within one of the four trusts? Have you started designing your own campaign? Flame Health are eager to know your thoughts and ideas. Do you feel privileged that this is a local campaign and not a national campaign? Leave your comments below.